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Halfords Children’s University Bike Club Pilot Project

Press Release Children’s University

Children’s University is delighted to be developing an exciting partnership with Halfords to validate their in-store Bike Club activity in selected stores. We want to make sure we get it right for everyone involved and are proposing a pilot in the stores listed below on three Wednesdays in April: 9th, 16th and 23rd.

The main stores in your area are:

  • Dewsbury
  • Pontefract
  • Wakefield

For a full list visit:

What does Bike Club include?
The sessions last 1 hour, are free of charge and suitable for children aged 7-11. The sessions aim to:

  • improve skills and understanding of basic bike maintenance
  • demonstrate importance of bike maintenance in contributing to safer cycling
  • stimulate enthusiasm and confidence of young cyclists
  • promote contribution of cycling to health and fitness

How do children reserve a place?
Places must be booked using the on line booking system at Places are strictly limited and participants must bring their email confirmation with them in order to be able to take part. All children must be accompanied by a responsible adult for the duration of the workshop.

What do I need to do next?
Please send the attached flyer to your schools, with a covering email detailing the locations of your nearest participating stores, and the contact details for your CU.

If you need more information, please contact in the first instance.


CONTACT: For more information email, or telephone 01924 789789.
DATE: 13 March, 2014

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